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Upgrade Your Style with this Timeless Polo

Writer's picture: Tom GoedhartTom Goedhart

Updated: Dec 19, 2024

Remember Asket? The Swedish brand known for championing simplicity has once again made waves. This time, it’s with their newly launched line of polo shirts, plus a fresh palette of colors for their iconic T-shirts - staples that have solidified their reputation.

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The new polo shirts come in four timeless shades: white, black, gray, and navy blue.


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On the surface, Asket’s pieces may look like any other basics, but slipping one on is a revelation. Their T-shirts, for example, aren’t just soft - they’re perfectly tailored, flattering, and exude an effortless sophistication.


Since discovering Asket, I’ve been fascinated by their commitment to long-lasting appeal. In a world where brands rely on flashy logos and patterns, Asket stays true to their ethos - offering only solid-colored garments crafted from the finest Egyptian cotton.


Their approach isn’t just about style; it’s about substance. This philosophy extends to their latest creation: the polo shirt.

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Taking inspiration from the first-ever polo shirt designed by tennis legend René Lacoste in 1926, Asket has refined the classic with their trademark attention to detail.


Made from 100% Egyptian cotton pique fabric, the shirt is breathable and holds its shape impeccably. The buttons? They’ve swapped out cheap plastic for mother-of-pearl - typically reserved for bespoke tailoring. Every stitch reflects precision, as these polos are crafted in a family-owned workshop in Braga, Portugal.


Despite the premium quality, Asket manages to offer their polo shirts at half the expected price of 100 euros (~2.5 million VND). How? By stripping away unnecessary production costs - no logos, no embroidery, no over-the-top packaging - just pure craftsmanship.


Asket has also expanded their T-shirt collection with two new shades: charcoal and dusty green.


Dusty green, in particular, has won me over. It’s subtle, muted, and rich - everything you’d want in a color that feels timeless rather than trendy. It’s hard to do it justice in words, so I highly recommend checking out the photos to see its understated charm.

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One standout detail about Asket is their meticulous sizing system.


Unlike standard XS-XL ranges, Asket offers 15 size variations by incorporating lengths - short, regular, and long - for each size. This thoughtful approach ensures a perfect fit for all body types.

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For example, if you’re tall and slim, traditional sizing might leave you frustrated - size L is too broad, while size M is too short. Asket’s solution? A size M-Long. It’s these small but significant touches that make them exceptional.


If you’re in the market for versatile, high-quality staples that deliver on every front, Asket should be at the top of your list.


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