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The Ultimate Styling Breakdown: 6 Hair Products Reviewed

Writer's picture: Tom GoedhartTom Goedhart

Updated: Dec 17, 2024

Let’s talk hair. Somehow, the six products in this roundup fell into pairs - pure coincidence, or some cosmic alignment? Who knows, but it gives you more options to level up your hair game.


Murdock London

Murdock London isn’t just another brand; it’s a staple among UK grooming salons, with locations spread across major cities. Like most prestigious salons, they’ve developed their own range of styling products.

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Murdock London's salon.


HAIR PLAY MOULDING CREAM

Soft, spreadable, and scented with bubblegum sweetness (mild enough not to overwhelm), this cream delivers a playful vibe to your morning routine.

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Best for short, tousled hairstyles, this cream offers a touch of shine that tones down within 1-2 hours. Its medium hold works wonders on shorter lengths (5-6cm max) and keeps things neat for around 6 hours - even under a helmet. The finish is soft and natural, so you can restyle with ease throughout the day.


Rating: 3.5/5

Price: £14 (~400,000 VND)


ELASTICK HAIR FIBRE GUM

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Bubblegum scent? Check. Vibrant turquoise color? Check. But unfortunately, the performance doesn’t match the pizzazz. The looser texture means weak hold - hair starts falling apart after 3-4 hours. It provides slightly more shine than the Moulding Cream and creates natural volume, but the overall effect feels underwhelming.


Pro tip: Use it as a pre-styler paired with unscented waxes like Hanz de Fuko Claymation for subtle scent and light hold.


Rating: 2/5

Price: £14 (~400,000 VND)


Ruffians

Known for their high-end salons and iconic golden hedgehog logo, Ruffians brings natural ingredients and traditional charm to the styling game.

Một góc trong salon của Rafians ở London, Anh quốc.

A corner inside Ruffians' salon in London, UK.


ROUGH MATT CLAY

Packed with natural goodness - beeswax, white clay, lanolin, and herbal oils - this product smells like warm, woody sandalwood, which is as masculine as it gets.

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Unlike typical clay waxes, Rough Matt Clay is surprisingly soft and easy to spread, thanks to the lanolin. It delivers matte texture while keeping hair soft and moisturized. The hold is solid, lasting 6-7 hours even on thicker hair, and it’s helmet-friendly. While it leans heavier, it washes out easily.

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Rating: 4.5/5

Price: £14.95 (~450,000 VND)


CLASSIC POMADE

This water-based pomade includes coconut oil and ginger root extract, giving it a light, silky feel with medium shine. While it claims to add thickness, the effect is subtle, especially on already thick hair.

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Ideal for medium-to-long styles like quiffs, pompadours, and slick backs, it holds up for 5-6 hours. However, you’ll need a comb handy for touch-ups, as it’s not restyle-friendly by hand.


Rating: 3,5/5

Price: £9.95 (~300,000 VND)


Tough & Tumble

This New York-based brand offers bold, handcrafted pomades with distinctive ingredients like lava rock. Let’s break down their offerings.


Lava Pomade No.1

First impression? The scent is powerful - like wearing cologne on your hair. The light purple pomade strikes a balance between pliability and thickness. Despite being labeled “Matte,” it leaves a natural shine without looking greasy.

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The hold is solid for trendy messy styles like quiffs or pompadours, lasting around 6 hours on thick hair. Plus, it’s restyle-friendly, making it a versatile pick.


Rating: 4/5

Price: 480,000 VND


Lava Pomade No.2

This pomade has a curious, hard-to-pin-down scent - somewhere between soap and spice. It offers a slight gloss and a dense texture, thanks to the lava rock formula.


While it promises strong hold, it feels fragile on thick hair, starting to lose its grip after 5 hours. On the upside, it’s incredibly restyle-friendly, making it easy to switch between looks throughout the day.

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Rating: 3/5

Price: 480,000 VND

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